How CellarIQ works
A wine tourism intelligence platform is only as good as its discipline. Here is ours, in plain terms.
01We gather
We collect public information from each winery's own website, the Wine Australia register, public wine-show results and public maps data. We keep the source for every fact.
02We structure
We turn that raw material into consistent, comparable fields — varieties, experiences, food, accessibility, booking — so every winery can be read the same way.
03We score
We apply one published method to every winery. The weights are public and every score links to how it was calculated.
04We write
Each winery's report is written from the verified data only. Every claim is cited. We don't invent tasting notes or awards.
05We publish
Profiles and guides go live, kept fast and current.
06We check
We re-check sources on a schedule. Out-of-date information is a worse problem than missing information, so we'd rather show "Not available" than something stale.
Read the exact methodology and the full source list.